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Culturelle Leading the World,Recognized Experts on Gut Health from China and America Talked about “Probiotics” in Shanghai

Source: Kingworld medicine

On April 20, 2015, Kingworld Medicines Group (01110.HK) held the Sino-American Summit on Probiotics with Culturelle, a brand of i-Health, Inc., one of the leading health food enterprise in America. Many famous maternal media, puericulturists, suppliers and customers were invited, which included America’s renowned pediatrician Dr. Jon A. Vanderhoof and China’s famous pediatric expert Mr. Cui Yutao. The clinical research on LGG (Lactobacillus rhamnosus GG strain) and its effects on the gut health of children were discussed during the summit and the important role intestinal absorption played on kids’ health and immunity improvement was described.

Attention Should be Paid to Gut Health and LGG is Becoming Popular in the World

Dr. Jon A. Vanderhoof, the attending physician and dietitian from Harvard Medical School and Gastroenterology Division of Boston Children's Hospital, introduced how probiotics worked. LGG, the probiotic having the most research findings, was found in Tufts University 1985 and after study of nearly 30 years, it had been proved totally safe without any side effects. Dr. Vanderhoof mentioned that Culturelle (registered Chinese name: Kangcuile) was the most popular probiotic recommended by American pediatricians and himself had suggested the use of Culturelle many times. The highest prize winner[LS2]  in North American children’s gastroenterology, Dr. Vanderhoof, said that LGG now was used in over forty countries around the world and was the most renowned probiotic.

During the Summit, Dr. Cui Yutao also mentioned that probiotics were closely related to children’s health. The intestinal floras could adjust the immunity of people. However, their absence in new-born babies was likely to cause intestinal and immune malfunctions. The immune system of babies was comprised of congenital immunity and acquired immunity; therefore, probiotics could be provided when it was necessary. LGG was among the five probiotics that could be used in baby and kid’s food according to China’s Ministry of Health and could be used to improve the immunity and relive allergy and other symptoms. In Dr. Cui’s opinion, the intestinal floras of Chinese people were damaged seriously due to the abuse of antibiotics and the use of disinfectors and attention should be paid to gut health.

Culturelle LGG Was Among the Best Probiotics

Probiotics were living microorganisms and could keep the balance between probiotics and other bacteria in digestive tracks. It could substantially solve the digesting problems of its host. LGG was the probiotic studied most in the world and there were over 800 scientific researches and more than 160 clinic researches. It was known as the safest and most efficient bacteria to keep the digestive system healthy and immune functions. It had excellent gastric acid-resistant and bile-resistant features and could enter the human body as living microorganism, which had had drawn the attention of and been studied by many scientific research institutions. Many researches showed that LGG had high reliability and its communities could colonize in human bodies for over two weeks. It worked well in keeping balance and improving the gut health, thus improving the immunity of people.

As the only product containing 100% LGG[LS3] , Culturelle can keep the balance of and improve functions of gastrointestinal tract, which helps the absorption of nutrients. It could relieve human immune malfunction and improve the immunity. Besides, it was also helpful to the balance between intestinal bacteria and normal intestinal functions. The leading technology and highest purity and security standard of the product could guarantee that the quantity of natural living LGG was at or above the level indicated on the package through the date on the box when stored according to instructions. No allergy should be worried about because there was no milk sugar or saccharomycetes contained. Specially designed for children, Culturelle Children’s Probiotics Powder and Children's Chewable Probiotic Tablets were not only easy to take, but also helpful for improvement of children’s intestinal immune system. It was proved in the research that Culturelle Children’s Food Supplementary of Probiotics worked well in improving children’s immunity, reliving eczema symptoms and allergic reactions, improving the growth of bifidobacteria and lactobacillus acidophilus, and balancing and improving gastrointestinal functions. It was helpful to improve the digestive tract health and immunity of babies and kids, thus providing them a healthier and happier life.

Cuturelle Was Becoming Popular in Hong Kong and the Mainland and Being the Leader in Gut Health
At the end of 2014, according to the cooperation between Kingworld Medicines Group (01110.HK) and i-Health, one of the leading health food enterprise in America, Culturelle was listed on Hong Kong Stock Exchange, and entered Hong Kong Mannings, Eugene Club Centre, CRcare and other big pharmacies. With the suggestion of professionals and recognition of its good quality, Cuturelle received warm welcome from families in Hong Kong and brought heated topic of keeping gut healthy in Hong Kong. In the summit, i-Health and Kingworld also introduced the marketing of Culturelle in America and its market development strategy in China. It would try to lead the gut health in China with the popularity of Culturelle in America and China.

According to Kingworld, it had always taken the highest international quality standard as the principle for product introduction, been dedicated to meeting customers’ health requirements, and kept working for the health of Chinese people and the catching up of domestic health industry with the world’s advanced level with the hope of bringing more healthy products of good quality to more people and providing each family with health and happiness.

Healthy life was provided by Kingworld “gut” products.


About Cuturelle
Produced by one of the leading healthcare enterprise i-Health, Inc., which is a wholly owned subsidiary of Royal DSM N.V. (DSM), Cuturelle has the biggest share in American probiotics markets and is the most [LS4] recommended brand by American pediatricians. Cuturelle probiotics are mainly used to solve problems due to indigestion of kids, children and adults, and relive occasional gastrointestinal abnormalities. The main products include: Children’s Probiotics Powder (1-3 Years Old), Children's Chewable Probiotic Tablets (3-12 Years Old), Adults’ Chewable Probiotic Tablets, Adults’ Probiotics Capsules (for Health Digestion), Adults’ Probiotics Capsules (for Health Vegetarian Diet) and Adults’ Probiotics Capsules (Immunity Improver).

About i-Health

i-Health, Inc. – a wholly owned subsidiary of DSM Nutritional Products – is a consumer health and wellness company that develops, markets and distributes branded products that support natural wellness. i-Health, Inc. is driven by a solid foundation of powerful brands and excellent customers. We hold the #1 brand position in most of our key product categories and can be found in most major mass, club, drug, grocery and specialty stores. Our dedication to quality is a commitment solidly backed by quality ingredients, stringent quality control measures and continuous improvement through research and innovation. We believe in best in class formulations and rely on strong science to support our brands.

About Kingworld Medicines

Kingworld Medicines Group (01110.HK) is principally engaged in the distribution of imported brand-name pharmaceutical and healthcare products in China and has been among the top 100 importers of pharmaceutical and healthcare products in 2010-2014 based on its total import value. Many established brands are among products distributed by the Group, which include Nin Jiom Pei Pa Koa, Trumpet Brand - SEIROGAN Herbal Dietary Supplement, liver oil pill products of Kawai, Flying Eagle Wood Lok Medicated Oil, Kingworld Imada Red Flower Oil, Kyushin Pill, Mentholatum products, etc. The distribution network of the Group has covered all regions in China except Xinjiang and Tibet and includes over 70,000 retail stores.